Luiz Carlos Trabuco is a leader like no other. The aging yet accomplished Trabuco has done it all in his long career. Carlos, ripe from college, joined Bradesco in 1969 and four decades later, Luiz is still a part and parcel of the institution.
Trabuco, since his formative years, has had a thing for banking and that is why he has been able to take Bradesco to the next level. What happens when you fail to deliver? They kick you out of the corporation. Luiz Carlos Trabuco has a totally different story to tell. His rise to the top has not been swift, yet the man from Brazil has been able to crush all obstacles.
For instance, Carlos, at his time of arrival, found Bradesco in ‘pain.’ The organization was languishing in poverty because of losses. Luiz, being the innovative man he is today, used his expertise in leadership and banking to re-invent Bradesco. Therefore, the Bradesco we know of today is a creation of Trabuco. Bradesco became the second largest financial institution in Brazil.
In a nutshell, Bradesco and Carlos are one and the same. A quick analysis shows that Mr. Luiz has spent more than half his life working for the institution, something that no one can take away from him. Bradesco currently enjoys a high approval rating because of Trabuco’s unique management approach as their CEO.
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It is without saying that Luiz Carlos Trabuco has made Bradesco an independent entity. The Company has been operational for a significant number of years and can now serve its customers diligently all thanks to Trabuco’s leadership. Indeed, hard work pays. Mr. Carlos, thanks to his industriousness, has been able to rise through the ranks and presently serves as the corporation’s president.
Carlos has proven time and again to be a rare fruit, and that is why Bradesco remains unbeatable to-date. Did you know that Luiz Carlos Trabuco can virtually work with anyone on the planet? Trabuco, from the get-go, has appreciated other people’s efforts, something that has strengthened his leadership further. Being open to new ideas has not only catapulted Luiz’s career but also Bradesco.
Unfortunately, a time is soon approaching, a period that will compel Mr. Trabuco to down his tools in favor of a new president. Carlos, as per the company’s tradition, has a responsibility of choosing a new successor on behalf of Bradesco. However, Trabuco has already requested the organization’s executive to make the selection and even ordered them to consider candidates out of Bradesco.
Bradesco has already settled for Octavio de Lazari, a young Brazilian national that has more than enough knowledge in banking. Mr. Lazari gets expected to make his debut in March, on the same day when Luiz will step down as Bradesco’s president and take up the role of the chairman of the board.
Luiz and Bradesco feel confident about Octavio’s appointment as statistics show that Lazari is a hard-working man who you can trust. Therefore, Lazari is the one who will take Bradesco to greatness. After all, there is the need of making Bradesco the best of the best in the business.